merchandising

merchandising
noun
  1. [mass noun]the activity of promoting the sale of goods, especially by their presentation in retail outlets
    推销,促销
    problems rooted in overexpansion and poor merchandising.
    根子在过度发展及促销不力的问题。
    ■products used to promote a particular film, pop group, etc., or linked to a particular fictional character
    促销物品(为推销影片、流行乐等用,或以虚构人物为主题)
    the characters are still popular and found on a wide variety of merchandising.
    这些人物仍很受欢迎,在各式促销物品中还可见到。
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